News
Outfit of the Week: Fall Fun
Check Out Our Fall/Winter '16 Collection Video!
Runway To Impact Recap
Outfit of the Week: Sunny Afternoon
Join Us At Our Runway Show!
Fall/Winter Collection Runway Show by MADI Apparel
Live Music By:
DJ Mike Scott
Main Band: The Buhs
Opening Duo: bre / emily
Food Sponsored by: Port Fonda
Cocktails Sponsored by: J. Rieger & Co.
Beer Sponsored by: Stockyards Brewing Co.
Silent Auction by MADI Donations
Our Benefiting Partners:
SAFEHOME
Hope House
Newhouse Shelter
Rose Brooks Center
MOCSA / Assistance League of Kansas City
Exodus Cry
Synergy Services
Journey to New Life, Inc.
Lazarus Ministries
Hope Faith Ministries
Sheffield Place
Hillcrest Hope
**First 50 guests to buy a ticket will receive swag bag of local KC products**
Kendra Scott at MADI Apparel!
We invite everyone to join us Saturday June 11th from 12 to 3 p.m. at our KC flagship store at 1659 Summit, KCMO. We're hosting a special gifting themed Pop-Up featuring Kendra Scott, Ocean and Sea, Indigo Wild and of course, MADI Apparel for this month's Second Saturdaze in the Westside!
- Bring + sign in two friends AND/OR purchase any MADI item and your name will be entered into raffle to win one of 3 Kendra Scott jewelry pieces!
- 20% of Kendra Scott sales will benefit MADI's next international drop-off in Ecuador late June
- Specials by local brands Indigo Wild and Ocean and Sea
Want to come early for more Saturday fun? We are having our second Pilates class at MADI with Thrive Pilates at 10 a.m. Then head next door to Westside Local and recieve 15% off your brunch (with purchase of Pilates ticket)!
We hope to see you all for some mimosas, coffee and shopping!
Outfit of the Week: Ladies Who Lunch
Outfit of the Week: Sunny Day Dreams
Panama Drop-Off Donation!
The Women Behind The Underwear
Each MADI style is named after individual women who’ve made a difference in the life of our founder and who symbolize the kind of impact MADI can make in the world! Keep reading to learn about how each style got it's name!
From Hayley, MADI’s founder:
I wanted the women buying MADI intimates to picture their mom, sister, best friend, etc. receiving the donated pair. This was a CRUCIAL element in our development - not only is the name of our intimates line a woman's name (MADI - also spelling out Make a Difference Intimates) - but our styles are named after women as well. I wanted the women receiving the donations to matter - to have a name.
These important women in my life even inspired the creative process behind designing the garment shapes. I'm a woman - and I know what women wear and don't wear. We stick to the styles we know and love - it's usually pretty black and white - but this answer certainly isn't the same across the board for every woman. For example, some women only wear briefs. Some only wear thongs. So, I designed clean-cut styles that women feel sexy in and feel comfortable wearing most often. I wanted to steer clear from trendy styles and fabrics or loud colors that lose their flavor after a year or so. MADI intimates are simple, luxurious basics that women constantly search their drawers for.
During the design process, I pictured the loved one who inspired the style name. I let the design flow from her personality - what makes her unique to the world? How can an undergarment style embody the essence of her soul?
The Bonnie
First, I started with my Grandma, Bonnie. (I call her Gaga, but that wouldn't make for a very nice panty name :) ! )
The brief reminded me of her - because it's CLASSIC. Briefs will never go out of style - even young women find them most comfy. When I think of my grandma I think of comfort, ever-present, and always in-style :).
About the style:
Buy The Bonnie HERE
Bonnie is well rounded in life and on your body. High-rise fit with a retro look, flattering every womanly curve.
The Mimi
Mimi is what I call my other Grandma. She's always around and has never let me down! This makes me think of the bikini style. It's modest in the back and doesn't ride - you know she will always stay with you :).
About the style:
Buy The Mimi HERE
Mimi's got your back in everyday life (literally) with full coverage bottoms and a chic, clean front.
The Kyle
Kyle is my best friend since 4th grade. She has a gender fluid name and is always up for anything. The origin of the classic boyshort stemmed from boxers - a low-rise fit with a wide band. We made it a cheekier cut though - why? Because we're girls and want to feel sexy!
About the style:
Buy The Kyle HERE
Kyle is the girl-next-door. Comfy coverage with a classic fit.
The Pamela
Pamela is my wonderful mom. She is the most genuine person I know - but also is a major "boss chic" with sass. This style is inspired by the Brazilian swimwear bikini style. I drew this one up living in a small beach town in Florida. It reminded me of my mom - sweet and cute all around but spicy when you least expect it!
About the style:
Buy The Pamela HERE
Pamela is sweet with a little bit of spice. Feminine, soft and sexy with moderate bottom coverage.
The Diana
Diana is my other best friend from 4th grade. She's outspoken and knows how to express exactly what she wants! Her hair even inspired this style. Her long, wavy locks remind me of the fluid, feminine floral pattern in the wide lace band.
About the style:
Buy The Diana HERE
Diana isn't afraid to be different – she radiates beauty and confidence. Ultra cheeky bottom with a floral wide lace band
The Kaydee
The Kaydee was named after my college sorority, Kappa Delta. I learned a lot of confidence in this life stage - I also had a lot of fun with my sisters, creating memories that will last forever. This style (our now most popular style) was designed with confidence and flair. This one is a guys' favorite! :)
About the style:
Buy The Kaydee HERE
The Kaydee is confident and sassy. Cheeky bottom coverage with a flirty floral wide lace band.
The Sybil
The Sybil sleep top was named after my first cousin. She's bold and loud, but is somehow soft and cuddly at the same time. The design behind this top was to be a garment you never want to take off. And this is literally a possibility as the top was designed to be worn for bed and outerwear over jeans or shorts!
About the style:
Buy The Sybil HERE
Sybil is bold and mysterious. She's comfortable in her own skin.
Outfit of the Week: Mother's Day Brunch
Where to find this #MADIstyle:
-Dress: Shop Hearts
-Shoes: Macy's
-Earrings: Anthroplogie
-Necklace: Kendra Scott
-Ring: Ross-Simons
-Bracelets: Alex and Ani