News
Kind Bride Collection
Wedding season is in full swing and that means our brides need day-of-wedding attire and maybe something special for the honeymoon! We've got the perfect mix of romantic & classic lingerie ranging from panties, sleepwear and robes. These are perfect for a bride who loves quality, luxurious garments and has a giving heart! Our robes are great for the whole bridal party too! We offer special pricing packages for several combo packs too!
As always, for every intimate sold, we donate a pair of underwear to a woman in need. Made in Kansas City from luxurious long-lasting fabrics.
To order more than one robe for a bridal party, email our team for discount pricing : info.madiapparel@gmail.com
(The Mimi)
(The Kyle)
Outfit of the Week: Sunny Day Dreams
The Women Behind The Underwear
Each MADI style is named after individual women who’ve made a difference in the life of our founder and who symbolize the kind of impact MADI can make in the world! Keep reading to learn about how each style got it's name!
From Hayley, MADI’s founder:
I wanted the women buying MADI intimates to picture their mom, sister, best friend, etc. receiving the donated pair. This was a CRUCIAL element in our development - not only is the name of our intimates line a woman's name (MADI - also spelling out Make a Difference Intimates) - but our styles are named after women as well. I wanted the women receiving the donations to matter - to have a name.
These important women in my life even inspired the creative process behind designing the garment shapes. I'm a woman - and I know what women wear and don't wear. We stick to the styles we know and love - it's usually pretty black and white - but this answer certainly isn't the same across the board for every woman. For example, some women only wear briefs. Some only wear thongs. So, I designed clean-cut styles that women feel sexy in and feel comfortable wearing most often. I wanted to steer clear from trendy styles and fabrics or loud colors that lose their flavor after a year or so. MADI intimates are simple, luxurious basics that women constantly search their drawers for.
During the design process, I pictured the loved one who inspired the style name. I let the design flow from her personality - what makes her unique to the world? How can an undergarment style embody the essence of her soul?
The Bonnie
First, I started with my Grandma, Bonnie. (I call her Gaga, but that wouldn't make for a very nice panty name :) ! )
The brief reminded me of her - because it's CLASSIC. Briefs will never go out of style - even young women find them most comfy. When I think of my grandma I think of comfort, ever-present, and always in-style :).
About the style:
Buy The Bonnie HERE
Bonnie is well rounded in life and on your body. High-rise fit with a retro look, flattering every womanly curve.
The Mimi
Mimi is what I call my other Grandma. She's always around and has never let me down! This makes me think of the bikini style. It's modest in the back and doesn't ride - you know she will always stay with you :).
About the style:
Buy The Mimi HERE
Mimi's got your back in everyday life (literally) with full coverage bottoms and a chic, clean front.
The Kyle
Kyle is my best friend since 4th grade. She has a gender fluid name and is always up for anything. The origin of the classic boyshort stemmed from boxers - a low-rise fit with a wide band. We made it a cheekier cut though - why? Because we're girls and want to feel sexy!
About the style:
Buy The Kyle HERE
Kyle is the girl-next-door. Comfy coverage with a classic fit.
The Pamela
Pamela is my wonderful mom. She is the most genuine person I know - but also is a major "boss chic" with sass. This style is inspired by the Brazilian swimwear bikini style. I drew this one up living in a small beach town in Florida. It reminded me of my mom - sweet and cute all around but spicy when you least expect it!
About the style:
Buy The Pamela HERE
Pamela is sweet with a little bit of spice. Feminine, soft and sexy with moderate bottom coverage.
The Diana
Diana is my other best friend from 4th grade. She's outspoken and knows how to express exactly what she wants! Her hair even inspired this style. Her long, wavy locks remind me of the fluid, feminine floral pattern in the wide lace band.
About the style:
Buy The Diana HERE
Diana isn't afraid to be different – she radiates beauty and confidence. Ultra cheeky bottom with a floral wide lace band
The Kaydee
The Kaydee was named after my college sorority, Kappa Delta. I learned a lot of confidence in this life stage - I also had a lot of fun with my sisters, creating memories that will last forever. This style (our now most popular style) was designed with confidence and flair. This one is a guys' favorite! :)
About the style:
Buy The Kaydee HERE
The Kaydee is confident and sassy. Cheeky bottom coverage with a flirty floral wide lace band.
The Sybil
The Sybil sleep top was named after my first cousin. She's bold and loud, but is somehow soft and cuddly at the same time. The design behind this top was to be a garment you never want to take off. And this is literally a possibility as the top was designed to be worn for bed and outerwear over jeans or shorts!
About the style:
Buy The Sybil HERE
Sybil is bold and mysterious. She's comfortable in her own skin.
Outfit of the Week: Dinner & a Movie
This week we are featuring our NEW Sybil black sleep top, and showing you how to wear it not only to bed, but out on the town! And of course a pair of MADI underwear! Friday is quickly approaching and that means date night! This outfit is perfect for dinner and a movie with your man or your girls! Wow them with this chic and edgy outfit!
We're starting with one of our favorite basics, The Diana- Black Wide Lace Thong. Up top we're doing The Sybil-Black Sleep Top with a black bralette under, and pairing it with a pair of black leather leggings. We're accessorizing with a small black cross-body bag and leopard loafers. For jewelry we're doing a long layered gold necklace and gold ear crawlers!
Where to find this #MADIstyle:
-Top: MADI Apparel
-Leggings: H & M
-Bralette: Free People
-Shoes: Sole Society
-Purse: Nordstrom
-Earrings: Ross-Simons
-Necklace: Stella & Dot
Introducing The NEW Sybil Slouchy Sleep Top!
The Sybil Slouchy Sleep Top is silky and breezy to the touch. You'll want to wear it to bed and out on the town! AND YOU CAN! :). This top is designed to cover a bra and serve as a bedtime comfort and outerwear staple.
We love these pictures by Rick Andersen, showing The Sybil Slouchy Sleep Top as a day time piece as well!
For all MADI intimates purchased, we donate a pair of underwear to a woman in repair.
The Sybil Sleep Top is part of our Bamboo Collection - Stretch Knit Viscose from Bamboo: 95% Bamboo 5% Rayon
Another awesome picture by Rick Andersen!
Our Bamboo Collection was created with comfort, quality and style in mind with the ultimate goal of appeasing the curves and tastes in uniting our unique women across the globe.
Not only is viscose from bamboo organically sustainable, but the fabric is self-wicking, odor resistant and dries super fast! That's important for women receiving the undies donations who'll be able to wash and hang dry their pair overnight.
MADI's impactful intimates are MADE IN KANSAS CITY!
Our styles are named after individual women who’ve made a difference in the life of our founder and who symbolize the kind of impact MADI can make in the world!
Another great shot by Rick Andersen, of founder Hayley, and all of our awesome models!